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Services offered:​

  • Publication design, layout, and production coordination

  • Logo and identity design

  • Copy editing, writing, and proofreading

  • Marketing materials (brochures, posters, garments, signage, stationary, etc.)

  • Institutional and technical document design, layout, and  production​​

 

The one-man band:

I grew up in a small town in New England, and moved to the small city of Anchorage, Alaska many years ago. The small-world relationships of accountability and friendship are how I do business. 

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As an independent designer, I do all the fun, big-picture stuff, and I handle the tedious details. This integrates all stages of a project and makes for a smoother journey to final product. Along the way, I can bring aboard a network of creatives and vendors.

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I got my start through newspapers and magazines. After sending to press hundreds of issues, I still love publications for their teamwork, fast pace, and fresh starts. I'm also a reader. I call myself "the first reader" of the publications I work on—and I offer accessory benefits of (involuntary) copy editing and occasional stints as a writer and editor. ​​​

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Clients (among others):

Alaska Adventure Media

Alaska Community Foundation

Alaska Hospital & Healthcare Assn.
Alaska Humanities Forum
Alaska Pacific University

Anchorage Press

Arctic Bicycle Club

Cherry Design+Build

Cornwall Conservation Commission

Fallline Fitness

First Alaskans Institute

Governor's Awards

Iron Dog

Kawerak Inc.

Kinney Engineering

Mad Moose Bikes

McKinley Research Group

National Nordic Foundation

People Mover

Pratt Museum

State of Alaska

Turnagain Training​​​​

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© 2012-2026 by Dean Potter Design

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